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What’s the Difference Between Benjamin Moore Paint Lines?

What’s the Difference Between Benjamin Moore Paint Lines?

Rodrigo Pereira Teixeira |

If you've ever browsed the shelves of a paint store or scrolled through the Benjamin Moore collection at Randall’s, you’ve probably noticed a variety of paint lines — Regal, Aura, ben®, Ultra Spec, and more. While they all come from the same trusted brand, each product line serves a distinct purpose, depending on your project’s needs and budget. Let’s break down the differences so you can choose the best one for your space.


1. Aura® — Ultimate Performance and Rich Colour

Best for: Premium interior or exterior jobs requiring durability and color depth
Features:

           Extreme hide and fade resistance

           Proprietary Colour Lock® technology for richer, longer-lasting colours

           Mildew resistance

           Washable and ideal for high-traffic areas

Aura is Benjamin Moore’s flagship line and is often recommended for luxury finishes or where performance is critical.


2. Regal® Select — Trusted Durability and Easy Application

Best for: Everyday residential use
Features:

           Excellent flow and leveling

           Mildew resistant

           Low VOC and low odour

           Available in multiple finishes (matte, eggshell, satin, semi-gloss)

This is one of the most popular options for homeowners. It's known for its ease of use and long-term performance.


3. ben® — Great Value with Premium Results

Best for: DIYers, budget-conscious projects
Features:

           Low VOC and low odour

           Good hide and touch-up

           Affordable without sacrificing Benjamin Moore quality

Perfect for rentals, first-time painters, or secondary spaces like basements or laundry rooms.


4. Ultra Spec® — Professional-Grade Paint for Commercial Projects

Best for: Contractors and large-scale projects
Features:

           Designed for commercial and facility maintenance

           Economical and easy to apply

           High coverage and fast drying

Ultra Spec is an ideal option when large areas need coverage without compromising quality or your timeline.


How to Choose the Right Line for You

           For high-end projects: Choose Aura®

           For long-lasting performance in most rooms: Use Regal® Select

           For good value and simple touch-ups: Try ben®

           For professional use and volume application: Go with Ultra Spec®

Not sure what’s best? Our in-store paint experts can help guide you through the options based on your specific project needs.


Explore Benjamin Moore Paints at Randall’s

At Randall’s, we carry a complete range of Benjamin Moore paint lines, each ready to meet your design goals and budget. Visit us in-store or browse our paint collections online.

Need professional help? Submit your Painter Order Form or contact us with your questions. We’re always happy to assist with colour selection, finish types, or planning your next home refresh.